Description
Because Form 990 tax information returns are instantly available to anyone anywhere at any time on the Internet, they can be a nonprofit organization's most important public relations document.
They can also be traps for the unwary that lead to confusion, serious adverse publicity, media inquiries, and governmental sanctions.
This session will explore the full (long form) Form 990 from the perspectives of the organization, a potential donor or employee, and a regulator. It will discuss the most common errors and best practices for using the Form as a tool to further the organization's mission.
Participants should have their most recent Form 990 available during the program to compare with the discussion and see how it can be improved.
Follow your 990 line by line as we discuss:
* How to use the Form to as a marketing and public relations opportunity
* How to identify key questions that create "red flags" for the IRS, funders and potential donors
* How to analyze your current Form 990 for its completeness and accuracy
Participants will receive a copy of the "Form 990 Compendium," the Standards for Excellence Educational Resource Packet containing sample policies and other important content to ensure your Form 990 can be a strong relational tool with the public, donors, media and the government.
